Ripple Marketing produced this promo for a conference to show how Asda promote the fresh meat in store. It was shot in a studio in Leeds on a Black Magic Cinema 2.5K . Below is a time-lapse video showing us working in the studio with a green screen. The green screen gave us the ability to combine live action and animation in one perfectly wrapped package.
The stills and video above show a glimpse of the work that went in to making the final product. Grand Designs, who we have used on a number of projects, has created a gorgeous piece of 2D animation for this ASDA promo. We couldn’t be happier with the outcome.